The ODD Blog
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The ODD Blog • 🧠 •
Welcome to the ODD Blog — where insight meets imagination and ideas become action. From business transformation to brand reinvention, we share the thinking, tools, and trends that help leaders move faster, grow smarter, and make work that works.
Will AI Turn Us Into MINDLESS Zombies?
AI can make you faster, smarter, even more creative — but only if you stay in charge of the thinking. Lose that, and you’re just another AI zombie.
Your Brand Is Costing You Millions and You May Not Even Know It
Your brand could be quietly cutting zeros off your exit price. Buyers don’t just buy numbers — they buy the story. If you’re not shaping it, you’re leaving money on the table.
Raps, Rhymes, and Revelation: Rap's Lessons in Effective Storytelling
Rap's Lessons in Effective Storytelling" is your guide, where I'll uncover how rap music has inspired my personal creative process and is a treasure trove of storytelling insights and techniques.
The Power of Embracing Your Big, Ugly, Monstrous Ideas
Got a bad idea? Don't kill it just yet! 🤔 In my recent article, Noel Artiles reveals how Your Big, Ugly, Monstrous Ideas 👹 can lead to polished, brilliant ones 💎. Discover the power of leveraging these unconventional gems and unleash your creativity!